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Wildform
has gained valuable rights by the proper and
continuous usage of trademarks to identify its
goods and services. If a trademark is used improperly,
its value can become diluted or generic. Properly
using our trademarks by following these trademark
usage guidelines protects and preserves the value
of our trademarks and the Wildform brand.
Referential trademark usage
You may use a Wildform trademark or product name
to refer specifically to such Wildform product
in marketing and promotional materials, books,
conferences, applications, demonstrations, and
so on. You are permitted to use a Wildform trademark
referentially provided that:
You adhere to these Wildform Trademark usage
guidelines.
You do not disparage Wildform or Wildform products
and services.
You display your name or logo more prominently
than any Wildform trademark.
You include a disclaimer that Wildform does not
sponsor, affiliate, or endorse your product,
and/or services.
General trademark usage guidelines
1. Use appropriate markings. Always capitalize
the product name and designate the trademark
with the appropriate symbol [(tm) or (r)]. Also,
the first usage or most prominent usage of a
Wildform product name must be used in conjunction
with the Wildform(r) trademark and in the same
type size, font, color and line.
2. Always use Wildform trademarks as adjectives
that describe the generic product. A trademark
is an adjective to be used with the noun it modifies.
Also, because a trademark is an adjective, it
should never be used as a possessive or in the
plural form.
3. Do not use any Wildform trademark as your
trademark, service mark, trade name, domain name,
product name, or logo. Wildform trademarks identify
the goods and services of Wildform, Inc. No third-party
may use any Wildform trademark as their trademark,
service mark, trade name, domain name, product
name, or logo. You must have your own distinct
trademark, service mark, trade name, domain name,
product name, or logo that does not include any
Wildform trademarks. You may, however, referentially
use the Wildform trademark in connection with
your product. Also, you may not use a variation,
combination, or abbreviation of a Wildform trademark.
Examples of correct usage:
The encoding capabilities of Wildform®™ software
are great.
4. Attribute ownership of Wildform trademarks
to Wildform. When you refer to a Wildform trademark,
please include the following notice of trademark
attribution where appropriate, such as on your
product, printed materials, and online.
"Wildform is a registered trademarks of Wildform, Inc. in the United States
and/or other countries."
Specific trademark usage guidelines
1. Logos. You may not use any Wildform logos
(including buttons and graphic symbols) without
a trademark license from Wildform. All usage
of trademark logos shall be pursuant to these
guidelines and any other guidelines associated
with that logo.
2. Merchandise items. You may not manufacture,
sell, or give away merchandise items, such as
T-shirts and mugs, bearing Wildform trademarks
or logos, except pursuant to an express written
trademark license from Wildform.
3. Slogans and taglines. You may not use or imitate
a Wildform slogan or tagline.
Third Party Trademarks
Third party trademarks, trade names, product
names and logos, contained in this Website may
be the trademarks or registered trademarks of
their respective owners.
Wildform Trademarks:
(The following list is provided as a courtesy
and is not necessarily complete.)
Wildform™
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